Oliver Thylmann's Stuff

Longer than Twitter and shorter than a Blog post :)

Facebook Shows Its Cards With Bing on Ad Strategy: Full House

By increasing the capabilities of the on-site search, Facebook is hoping to become your one and only portal to the web. If Facebook can get its users to perform on-site searches, it can not only keep you on the site longer, but like Google, it can gather even more information about its users through their searches. This stuff is advertising gold.

they do have a bit of traffic but I have to say I never searched for anything other than people on Facebook.

Filed under  //   advertising   facebook   search  

Microsoft on Bing: "We Intend to Make a Profit"

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The only problem I see is that it is not one dimension. Traffic does not equal revenue. A large part of why Google makes money is that they are very good in the keyword matching part. What goes where and why. Important: Google's definition is a lot more loose than Yahoo!'s is from what I hear/see.

Filed under  //   bing   google   microsoft   search  

Rupert Murdoch and Google Part 2 « blog maverick

Im going to simplify this as much as possible. I probably should have just included this in the first post. Here are the best and worst cases of Newscorp opting out of the Google Index

This will remain to be interesting. :)

Filed under  //   publishing   search